Keep St. Pete Fashionable Blog

One of the biggest conversation starters from our statement jewelry are our necklaces from Uli Amsterdam.  One of the most unique pieces we've ever seen, and so versatile.  The staff and customers seem to wear theirs with everything.  From a wedding, pool party, travelling, and everyting in between, these are some of our must have pieces. The creative force behind Uli Amsterdam, Uli Rapp, will be at the studio visiting us from Amsterdam at our Downtown St. Petersburg location. We'd love for you to come and join Uli on Saturday, March 18th for an afternoon of fashion and artistic inspiration. We'll...

Ready to rise and style?  The Downtown St. Pete Sunrise Sale returns Thursday July 21st!  If you've never been before, several local retailers throughout Downtown St. Pete and the surrounding areas open doors at sunrise with some incredible deals and finds.  At z•aa we're going to have all apparel in the store 20% off, plus seasonal sale racks with additional discounts up to 50% off.  Plus we'll have a deal on shoes - bogo 25% off!  We'll have some treats and bubbles for you to enjoy Here's a map that you can use to plan your day of retail therapy!  Please...

Holiday Sidewalk SocialSat. Dec 11 10A-6P6th St. N - between Central and 1st Ave. N This Saturday, join us for another Sidewalk Social with our neighbors Twig and Book + Bottle. We've got giveaways, live music, wine tastings, local artists, and bubbles all day! We're also doing a food drive for Saving Our Seniors, you can drop off non-perishable food at the studio!We also have a bunch of fun new arrivals just in time for all your holiday festivities and gift needs!   While you're strolling around, here are some  links to ideas to help spend your Saturday in Downtown St. Pete: Enchant St. PetersburgSt....

  The studio is turning 3!  3 years of getting to know your style, watching you rock your outfits, and keeping St. Pete Fashionable.  We can't wait to celebrate with you at our anniversary party.  Enjoy some eclectic roots music from Boho Sideshow, sip on bubbles, dress up and mingle!  We're going to preview some new fall pieces and giving away one of our signature Uli necklaces!  Location:  z.aa dress up studio 578 1st Ave. N. St. Pete FL 33701 Date: Sat Aug 7th.   Time: 6p-9p  We'll see you there!

  It's coming back… the Sunrise Sale!  It's your early morning retail rise up on July 15, starting at 6:43am.  Dozens of your favorite boutiques and shops in and around downtown are getting together with some of their biggest deals of the year.  Here at z•aa dress up studio, we're going to have 30% off all apparel and a seasonal sales rack with discounts up to 60% off.  We'll have treats and bubbles throughout the day!  Check in with the Downtown Business Association to see all the participating shops so you can plan your #shoplocal day and get ready for...

We're so excited to partner with 29 other businesses around the area for ‘Stride with Pride’ on Saturday June 26th from 1pm - 7pm.  All stores will be offering fun deals & raising money for METRO Inclusive Health & ACT (Arts Conservatory for Teens).  Most of the participating businesses will be between the 500 and 1100 blocks along the Central Ave corridor. For a map of all the participating businesses and locations of the Pride Performance/activities click here.